viscom: NY TIMES

as i assumed the article would, it reminded me just how important the understanding of juxtaposition is. without the right technique a seemingly successful juxtaposition could end up causing you more harm then good. at the same time, whether the spread is planned or not, if the juxtaposition is utilized correctly, the meaning along with overall feeling of the design can be multiplied several times. This well thought out use that is showed over and over in the Times is an excellent example of what kind of effect can be created if done successfully.